John Hathaway

President & CTO

John puts technology to work.
He is known throughout the learning field for devising utterly simple, yet extremely effective, technology solutions. With a rare combination of deep technology expertise and sharp instructional design skills, he converts what is costly, complicated, time-consuming and laborious into minimal technology that delivers real performance improvements and business impact. With over 13 years experience with innovative startups, large corporations, and just about everything in between, John has mastered the art of solving the problem at a detailed level in the fewest possible steps. He invariably looks for the smarter way to do things—with people and processes as well as with technology—regardless of how entrenched the existing model has become. And then he envisions and delivers the elegant solution that leads to tangible business results.

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    John's Recent Posts

    Social Media Enriching MLK Day

    It's easy to find people decrying social media as the end of traditional culture. (Never mind that they're ranting on their blog to an audience that wouldn't exist without social media...)

    But today on Martin Luther King Jr. Day, I'm experiencing the opposite going on. This is a holiday that a couple years ago would have [...]

    Realigning Technology for Success

    In my last post, I talked about how traditional consulting, implementation, training, and support organizations are starting to realign around a more unified "customer success" team. Unfortunately, the technology to support these teams has not made this same realignment.

    Siloed Technology

    The technology systems that support these folks in their jobs fall into the same silos.

    The Training [...]

    Realigning around Success

    We're starting to see a major realignment of how enterprises work with their customers: from a siloed model where uncoordinated groups deal with the customer at various points along their life cycle, to a single coordinated team that can provide whatever a customer needs at any time.

    Siloed Organizations

    We're all familiar with the current set of [...]